Tag Archives: Indoor

The Future of Indoor GPS Part 5: Inside AR’s Potential to Dominate the Indoor Positioning Space

In the previous installment of our blog series on indoor positioning, we explored how RFID Tags are finding traction in the indoor positioning space. This week, we will examine the potential for AR Indoor Positioning to receive mass adoption.

When Pokemon Go accrued 550 million installs and made $470 million in revenues in 2016, AR became a household name technology. The release of ARKit and ARCore significantly enhanced the ability for mobile app developers to create popular AR apps. However, since Pokemon Go’s explosive release, no application has brought AR technology to the forefront of the public conversation.

When it comes to indoor positioning technology, AR has major growth potential. GPS is the most prevalent technology navigation space, but it cannot provide accurate positioning within buildings. GPS can be accurate in large buildings such as airports, but it fails to locate floor number and more specifics. Where GPS fails, AR-based indoor positioning systems can flourish.

HOW DOES IT WORK?

AR indoor navigation consists of three modules: Mapping, Positioning, and Rendering.

via Mobi Dev
via Mobi Dev

Mapping: creates a map of an indoor space to make a route.

Rendering: manages the design of the AR content as displayed to the user.

Positioning: is the most complex module. There’s no accurate way of using the technology available within the device to determine the precise location of users indoors, including the exact floor.

AR-based indoor positioning solves that problem by using Visual Markers, or AR Markers, to establish the users’ position. Visual markers are recognized by Apple’s ARKit, Google’s ARCore, and other AR SDKs.  When the user scans that marker, it can identify exactly where the user is and provide them with a navigation interface. The further the user is from the last visual marker, the less accurate their location information becomes. In order to maintain accuracy, developers recommend placing visual markers every 50 meters.

Whereas beacon-based indoor positioning technologies can become expensive quickly, running $10-20 per beacon with a working range of around 10-100 meters of accuracy, AR visual markers are the more precise and cost-effective solution with an accuracy threshold down to within millimeters.

Via View AR
Via View AR

CHALLENGES

Performance can decline when more markers have been into an AR-based VPS because all markers must be checked to find a match. If the application is set up for a small building where 10-20 markers are required, it is not an issue. If it’s a chain of supermarkets requiring thousands of visual markers across a city, it becomes more challenging.

Luckily, GPS can help determine the building where the user is located, limiting the number of visual markers the application will ping. Innovators in the AR-based indoor positioning space are using hybrid approaches like this to maximize precision and scale of AR positioning technologies.

CONCLUSION

AR-based indoor navigation has had few cases and requires further technical development before it can roll out on a large scale, but all technological evidence indicates that it will be one of the major indoor positioning technologies of the future.

This entry concludes our blog series on Indoor Positioning, we hope you enjoyed and learned from it! In case you missed it, check out our past entries:

The Future of Indoor GPS Part 1: Top Indoor Positioning Technologies

The Future of Indoor GPS Part 2: Bluetooth 5.1′s Angle of Arrival Ups the Ante for BLE Beacons

The Future of Indoor GPS Part 3: The Broadening Appeal of Ultra Wideband

The Future of Indoor GPS Part 4: Read the Room with RFID Tags

The Future of Indoor GPS Part 4: Read the Room with RFID Tags

In the previous installment of our blog series on indoor positioning, we explored the future of Ultra Wideband technology. This week, we will examine RFID Tags.

The earliest applications of RFID tags date back to World War II when they were used to identify nearby planes as friends or foes. Since then, RFID technology has evolved to become one of the most cost-effective and easy to maintenance indoor positioning technologies on the market.

WHAT IS RFID?

rfid_works

RFID refers to a wireless system with two components: tags and readers. The reader is a device with one or more antennae emitting radio waves and receiving signals back from the RFID tag.

RFID tags are attached to assets like product inventory. RFID Readers enable users to automatically track and identify inventory and assets without a direct line of sight with a read range between a few centimeters and over 20 meters. They can contain a wide range of information, from merely a serial number to several pages of data. Readers can be mobile and carried by hand, mounted or embedded into the architecture of a room.

RFID tags use radio waves to communicate with nearby readers and can be passive or active. Passive tags are powered by the reader, do not require a battery,  and have a read range of Near Contact – 25 Meters. Active tags require batteries and have an increased read range of 30 – 100+ Meters.

WHAT DOES RFID DO?

RFID is one of the most cost-effective and efficient location technologies. RFID chips are incredibly small—they can be placed underneath the skin without much discomfort to the host. For this reason, RFID tags are commonly used for pet identification.

Image via Hopeland
Image via Hopeland

One of the most widespread uses of RFID is in inventory management. When a unique tag is placed on each product, RFID tags offer instant updates on the total number of items within a warehouse or shop. In addition, it can offer a full database of information updated in real time.

RFID has also found several use cases in indoor positioning. For example, it can identify patients and medical equipment in hospitals using several readers spaced out in the building. The readers each identify their relative position to the tag to determine its location within the building. Supermarkets similarly use RFID to track products, shopping carts, and more.

RFID has found a wide variety of use cases, including:

WHAT ARE THE CONS OF USING RFID?

Perhaps the biggest obstacle facing businesses looking to adopt RFID for inventory tracking is pricing. RFID tags are significantly more expensive than bar codes, which can store some of the same data and offer similar functionality. At about $0.09, passive RFID tags are less expensive than active RFID tags, which can run from $25-$50. The cost of active RFID tags causes many businesses to only use them for high-inventory items.

RFID tags are also vulnerable to viruses, as is any technology that creates a broadcast signal. Encrypted data can help provide an extra level of security; however, security concerns still often prevents larger enterprises from utilizing them on the most high-end merchandise.

OVERALL

RFID tags are one of the elite technologies for offering inventory management with indoor positioning. Although UWB and Bluetooth BLE beacons offer more precise and battery-efficient location services, RFID is evolving to become more energy and cost efficient.

Stay tuned for the next entry in our Indoor Positioning blog series which will explore AR applications in indoor positioning!

The Future of Indoor GPS Part 2: Bluetooth 5.1’s Angle of Arrival Ups the Ante for BLE Beacons

In the last installment of our blog series on indoor positioning, we examined an overview of the top indoor positioning technologies. This week, we will examine the most precise and popular method: Bluetooth BLE Beacons and how Bluetooth 5.1 enables them to be the most popular indoor positioning tool on the market.

As the world transitions into a wireless society, Bluetooth technology has evolved and gained more and more popularity. Apple’s decision to remove 1/8th inch audio ports from their devices, while irksome to many consumers, was a definitive move in the direction of Bluetooth.

The growing market for indoor positioning has incentivized an evolution in the landscape of Bluetooth technology. The first consumer bluetooth device was launched in 1999. This year, the world is forecasted to ship more than 4.5 billion Bluetooth devices worldwide. Behind the scenes, manufacturers are using Bluetooth technology for asset tracking and warehouse management. Bluetooth 5.1 technology, in concert with Bluetooth BLE Beacons, is the most popular indoor positioning method.

Nordic nRF52840-Dongle
Nordic nRF52840-Dongle

BLUETOOTH 5.1

Announced in January 2019 by the Bluetooth Special Interest Group (SIG), Bluetooth 5.1 is the latest and most powerful iteration of Bluetooth technology yet.

Bluetooth 5.1 can connect with other devices at a distance of 985 feet, quadruple Bluetooth 4.0. Bluetooth 5.1 improves upon Bluetooth 4.0’s indoor positioning capabilities with Angle of Arrival (AoA) and Angle of Departure (AoD) features. When used for indoor location, Bluetooth 5.1 can provide up to 1-10 centimeters of accuracy with very little lag. At 48MBps, Bluetooth 5.1 is twice as fast as Bluetooth 4.0.

In addition to being faster and more powerful, Bluetooth 5.1 is the continuation of Low Energy LE, consuming less power than previous iterations of Bluetooth.

INDOOR POSITIONING

Bluetooth BLE Beacons are attached to objects, vehicles, devices, etc. and used to track their location. Bluetooth BLE beacons enable Bluetooth devices to communicate with IoT products and other devices. The top suppliers in the  beacon space include Kontakt, Blukii, Minew, Gimbal, Estimote, and EM Microelectronic.

AoA and AoD features are at the core of what enhances positioning technologies in Bluetooth 5.1.

Angle of Arrival diagram via ScienceDirect.com
Angle of Arrival diagram via ScienceDirect.com

In AoA, the  device or tag transmits a specific direction-finding packet using one antenna. The receiving device receives the incoming signal with multiple antennas, each antenna receiving the signal at slightly different times relative to each other. An algorithm factors in the shifts in signal and yields precise coordinate information.

AoD flips the scenario. The device sending the signal has an array of antennas and transmits a packet via the antenna ray. The receiving device then makes an IQ sampling of its antenna to determine the coordinate calculation.

USE CASES

Enhanced indoor positioning enables a number of use cases. In sports stadiums and music venues,  a locating hub near the center of the arena can receive signals from devices using AoA technology and determine location coordinates. Keys, perhaps the most commonly lost object, can be embedded with a sensor and located using a locator hub equipped by a smart home.

Bluetooth BLE Beacons, harnessing Bluetooth 5.1, remain the most cost and energy-efficient method of attaining precise indoor positioning locations.

Stay tuned for the next entry in our Indoor Positioning blog series which will explore the wonders of Ultra-Wideband (UWB) technology!

The Future of Indoor GPS Part 1: Top Indoor Positioning Technologies

GPS can help you get from A to B, but what can it do to enhance your indoor retail experience?  Over the next several entries, the Mystic Media Blog will endeavor on a five-part deep dive into the top indoor location technologies and how they will help form the retail experience of the future.

GPS has become ingrained in our everyday lives. Zoomers will never know of a world without GPS, the world of Mapquest and just plain old maps.

While Google Maps, Waze, and Apple Maps can take you from your home to your favorite retailer, finding your way around large stores remains difficult. As a business owner, you want to make the act of navigating the store as easy as possible so that your customers have a positive experience finding what they want. Indoor GPS can solve that problem.

In the past five years, indoor positioning has blown up. The global market for indoor location technology is projected to hit $40.99 billion by 2022, a significant increase from $5.22 billion in 2016. That’s a compound annual growth rate of 42%. With $2.4 billion anticipated in annual spending on beacons and asset tracking by the end of 2020, IPS or Indoor Positioning Systems are here to stay.

Here are the top IPS technologies in use today:

Bluetooth-5.1-Beacon

BLE 5.1 BEACONS

Bluetooth Low Energy Beacons are tiny battery powered devices that can connect to bluetooth-enabled devices like smartphones.

When it comes to indoor positioning, the more precise the positioning, the larger the investment required to achieve it. Bluetooth Low Energy beacons have become a technology stack because they require relatively inexpensive hardware to achieve an accuracy of up to 1-3 meters. BLE 5.1 beacons have improved upon that, providing 1-10 centimeters of accuracy with minimal lag.

BLE is extremely power efficient and cost-effective, minimally draining a phone’s battery  when connected, and can be used within WiFi access points or lighting infrastructure. Since they infrequently require maintenance, they are often used in high-traffic venues.

Locatify-UWB-Ultrawideband-RTLS

ULTRA-WIDEBAND (UWB)

Ultra-wideband (UWB) is a radio technology utilizing low power consumption for a high-bandwidth connection. UWB has extremely precise locating abilities, dialing in to locate objects within one centimeter.

In September 2019, Apple announced the iPhone 11 includes a “U1” chip with UWB technology; however, UWB technology is currently not widely available. Many consider it to be the future of indoor positioning technology, but the lack of existing infrastructure will likely delay mass adoption. Regardless, for applications like warehouse tracking where ultra-precise positioning is required, UWB is an ideal solution.

RFID

RFID TAGS

RFID stands for Radio Frequency Identification. RFID is a simple technology with a tag and a reader. The reader extracts data from the tag using radio-frequency electromagnetic field and identifies the object the tag is attached to.

Although RFID is often used in combination with other technologies for more precise indoor location, the market for RFID is gradually increasing. It’s currently slated for growth in the apparel and shoes space, with great potential in other markets such as healthcare and automotive.

augmented-reality-indoor-navigation-development

AR-BASED NAVIGATION

Indoor navigation utilizing Augmented Reality technologies can do more than just help you navigate a store, it can totally revolutionize the retail experience.  AR can create virtual paths and arrows to help navigate the store. For businesses, AR can improve internal processes by making it easier for staff to navigate offices and warehouses.

This technology is enabled by placing visual markers which can be scanned by the users using their mobile device’s camera. The phone will then guide the user through the retail experience and can be customized to help them find what they need.

In May 2019, the number of AR-enabled devices around the world reached 1.05 billion. Apple and Google are actively working on improving ARKit and ARCore, their AR software development frameworks. Beyond simply helping customers and staff navigate stores, AR will pave the way for personalized shopping experiences unlike any we’ve seen before.

CONCLUSION

While BLE Beacons are currently the leader in the marketplace, many technologies are competing to pioneer the most advanced and accurate indoor location technologies. Given the countless applications, the future is looking bright for indoor location applications! Tune into our next indoor positioning blog when we take a deep dive into BLE 5.1 beacons.