Tag Archives: Streaming

What Are the Real Differences?: Spotify and Apple Music Compared

Portable music has evolved over the last four decades, from the invention of the Walkman in 1979 to the discontinuation of Apple’s iPod in 2022, as smartphones are now the preferred choice of listening to music. If you’ve ever put on a pair of headphones to listen to music on-the-go, or connected your phone to your car, it’s likely that you’re opening your favorite music streaming app on your phone and pressing “play”. The two main players in this space are Spotify and Apple Music. But what are the differences?

DIFFERENCES IN STREAMING

Spotify currently offers over 82 million songs while Apple Music offers over 100 million songs. Both services provide songs in any genre, from almost any country imaginable. Depending on one’s plan, songs can be saved to their music libraries and accessed both online and offline. Users can also create their own custom playlists. Spotify has an edge and allows the option to create collaborative playlists between its users, who are primarily younger adults.

Spotify tracks the types of music their users listen to and create personalized playlists based on their listenings. Earlier this year they released the DJ, a personalized AI guide that knows their users music tastes and chooses what to play. Similar to Spotify, Apple Music’s algorithm curates songs based on users’ listening habits. Apple Music also allows users to ask Siri to put on a song, genre, or artist of their choice which adds a layer of convenience.

For that time when you have a song stuck in your head, but can’t remember its name, both services allow users to search for a song based on lyrics alone. They also both display a song’s lyrics while playing.

DIFFERENCES FOR PODCASTS

Maybe you’re about to put on the highly-anticipated new episode of your favorite podcast– here are the differences?

Conveniently, Spotify hosts all of its podcasts within the same app as its music. Users can preview an episode of the podcast by accessing the “Podcasts and Shows” section of its app. Here, a user’s favorite podcasts (and new episodes of the podcast) will appear first, followed by algorithm-based recommendations. It’s easy to search for a podcast or show in the search bar, as well.

While Apple shares similar features to Spotify, it separates podcasts from Apple Music within a separate app – Apple Podcasts. This is something to take into consideration if you prefer having one central app for your listening needs.

DIFFERENCES IN SOUND QUALITY

Both Spotify and Apple Music stream in high quality, but Apple Music offers the option (at no extra cost) to listen to its entire inventory in lossless audio compression. The majority of audio compression techniques lose some data from the original source file. Lossless compression preserves all of the data. Spotify does not offer its entire catalog in lossless audio.

Apple Music offers listening in Dolby Atmos which creates a three-dimensional audio experience through compatible stereo headphones and speakers. Select tracks and albums are identified by the Dolby Atmos badge (two semi-circles facing one another).

Spotify has a graphic equalizer (EQ) setting that allows users to customize their sound by changing bass effects. Apple Music has an equalizer as well and can be accessed through your device’s (Settings > Music > Audio > EQ). Currently, there is no equalizer in Apple Music for Android.

HOW MUCH DOES IT COST?

Cost is a factor that can’t be ignored. On July 24, 2023, Spotify announced that it would be increasing its subscription pricing for the first time since 2011. Its Premium prices, which started at $9.99, are now the same as Apple Music’s (aside from a couple of differing plan options).

Spotify Pricing (as of July 24, 2023):

  • Premium Individual – $10.99/month (previously $9.99/month)
  • Premium Duo (allows for two users under one plan, designed with couples in mind)- $14.99/month
  • Premium Family (allows for up to six users, residing at the same address, under one account) – $16.99/month
  • Premium Student – $5.99/month

Apple Music Pricing

  • Voice – $4.99/month
  • Individual – $10.99/month
  • Family (allows for up to six users, in the same region, under one account) – $16.99/month
  • Student – $5.99/month

What about free options? Spotify offers a free service with ads and a limited number of skips for songs. Apple Music does not offer a free service, but does offer free trials to its plans. Its lowest plan is Voice, which has limitations such as the ability to download songs to your library for offline listening.

HOW MANY WAYS CAN YOU LISTEN?

Apple Music and Spotify are found in the iOS and Android app stores. However, currently Spotify is available on more platforms than Apple Music. Spotify users can currently be accessed through Mac OS, Windows, iOS, Android, tablets, and TVs. A number of car companies have a builtin Spotify feature, like Jaguar Land Rover, Volvo, BMW, MINI, TESLA, and GMC. Spotify is also accessible through Apple CarPlay.

Spotify has seamless cross-device playing, allowing users to play music in “Multi Mode” from the app when connected to a speaker or other audio system through WiFi. “Multi Mode” connects multiple speakers to play synchronized music simultaneously.

Apple Music is currently available on iTunes, iOS, Android, and Apple CarPlay. The ability to cross-play from any device exists for Apple Music as well, as long as the devices are all under the same Apple ID.

Both Spotify and Apple Music offer desktop listening. Spotify’s streaming service was available on desktop before its mobile app was created. It’s available for Windows and Mac. Recently, in June 2023, Spotify made some key changes to its desktop version to improve user experience. Notably, “Your Library” is on the left-hand side of the app and makes it easier to find and switch between playlists. “Now Playing” is on the right-hand side. Also in this panel are artist info (depending on the song), possible tour dates and merch links, as well as the current queue. Both of these panels are adjustable by size.

Apple Music’s desktop app features its “Listen Now”, “Browse”, “Radio”, “Library”, and “Playlists” options in its side bar, which can be adjusted to become more compact in size. Apple Music also has a mini player option. Another convenient feature of Apple Music is that it houses songs previously saved in an iCloud Music Library in the app library. Apple Music is available and fully supported for Mac, but its Windows desktop app is a “preview” or native app. Apple Music for Windows does not have all of the features as Apple Music for Mac. Some Windows users have also reported that the search feature is slower in the native app than the supported app or online version.

SOCIAL MEDIA

Anyone that opens their Instagram, Facebook, or Twitter near the end of each year, will likely see different Wrapped playlists all over their friends’ stories or posts. Spotify holds a larger social media presence than Apple Music. Spotify has 10.2M Instagram followers, 12M Twitter followers, and 23M Facebook Likes. Spotify is consistently posting across its platforms for new song releases, artist updates, top track lists, artist interviews, and memes. Its social media pages primarily target Gen Z and Millenials.

Apple Music has 4.6M Instagram followers, 10.2M Twitter followers, and 3.9M Facebook Likes. Its Instagram and Facebook numbers are significantly lower than Spotify’s. Apple Music also posts frequently and shares artist interviews, new song releases, and exclusive content. Its pages target a wider audience. The posts aren’t geared towards just young adults but older adults, as well.

TAKEAWAYS

Both services share similarities when it comes to the music selection offered, though Apple Music hosts about 20 million more songs than Spotify. Both allow for saving songs to libraries, creating playlists, searching for songs by lyrics, and lyric display per song. Spotify, available through more platforms, has an equalizer, has podcasts within the app and an ad-based free option. Apple Music hosts podcasts separately but has lossless compression and Dolby Atmos options for its sound. Apple Music has an equalizer for iOS and Mac devices only.

Spotify has a desktop app that is designed for both Windows and Mac and improves the app for user functionality. Apple Music’s desktop app is not fully compatible with Windows and is in its native phase, which has caused some users to complain. Spotify also has a greater social media presence than Apple Music, as its target audience is young adults.

When it comes down to picking your streaming platform, it may be because you prefer one type of device over the other, you favor a certain type of sound quality, or a specific functionality feature sticks out to you. All in all both platforms are great and will certainly be increasing their libraries and functionalities as time moves on.

How Bluetooth Became the Gold Standard of Wireless Audio Technology

Bluetooth technology has established itself over the years as the premiere wireless audio technology and a staple of every smartphone user’s daily mobile experience. From wireless headphones, to speakers, to keyboards, gaming controllers, IoT devices, and instant hotspots—Bluetooth is used for a growing variety of functions every year.

While Bluetooth is now a household name, the path to popularity was built over the course of over 20 years.

CONCEPTION

In 1994, Dr. Jaap Haartsen—an electrical engineer working for Ericsson’s Mobile Terminal Division in Lund—was tasked with creating an indoor wireless communication system for short-range radio connections. He ultimately created the Bluetooth protocol. Named after the renowned Viking king who united Denmark and Norway in 958 AD, the Bluetooth protocol was designed to replace RS-232 telecommunication cables using short range UHF radio waves between 2.4 and 2.485 GHz.

In 1998, he helped create the Bluetooth Special Interest Group, driving the standardization of the Bluetooth radio interface and obtaining worldwide regulatory approval for Bluetooth technology. To this day, Bluetooth SIG publishes and promotes the Bluetooth standard as well as revisions.

BLUETOOTH REACHES CONSUMERS

In 1999, Ericsson introduced the first major Bluetooth product for consumers in the form of a hands-free mobile headset. The headset won the “Best of Show Technology” award at COMDEX and was equipped with Bluetooth 1.0.

Each iteration of Bluetooth has three main distinguishing factors:

  • Range
  • Data speed
  • Power consumption

The strength of these factors is determined by both the modulation scheme and data packet employed. As you might imagine, Bluetooth 1.0 was far slower than the Bluetooth we’ve become accustomed to in 2021. Data speeds capped at 1Mbps with a range up to 10 meters. While we use Bluetooth to listen to audio on a regular basis today, it was hardly equipped to handle music and primarily designed for wireless voice calls.

THE BLUETOOTH EVOLUTION

The Bluetooth we currently enjoy in 2021 is version 5. Over the years, Bluetooth’s range, data speed, and power consumption have increased dramatically.

In 2004, Bluetooth 2.0 focused on enhancing the data rate, pushing from 0.7Mbps in version 1 to 1-3Mbps while increasing range from 10m to 30m. Bluetooth 3.0 increased speeds in 2009, allowing up to 24Mbps.

In 2011, Bluetooth 4.0 introduced a major innovation in BLE (Bluetooth Low Energy). BLE is an alternate Bluetooth segment designed for very low power operation. It enables major flexibility to build products that meet the unique connectivity requirements of their market. BLE is tailored toward burst-like communications, remaining in sleep mode before and after the connection initiates. The decreased power consumption takes IoT devices like industrial monitoring sensors, blood pressure monitoring, and Fitbit devices to the next level. These devices can employ BLE to run at 1Mbps at very low power consumption rates. In addition to lowering the power consumption, Bluetooth 4.0 doubles the typical maximum range from 30m in Bluetooth 3.0 to 60m.

BLUETOOTH 5

Bluetooth 5 is the latest version of the technology. Bluetooth 5 doubles the bandwidth by doubling the speed of transmission. In addition, it quadruples the typical max range, bringing it up to 240m. Bluetooth 5 also introduces Bluetooth Low Energy audio, which enables one device to share audio with multiple other devices.

CONCLUSION

Bluetooth is a game-changing technology which stands to revolutionize more than just audio. IoT devices, health tech, and more stand to improve as the Bluetooth SIG continues to upgrade the protocol. After thirty years of improvement, the possibilities remain vast for savvy developers to take advantage of the latest Bluetooth protocols to build futuristic wireless technologies.

How AI Revolutionizes Music Streaming

In 2020, worldwide music streaming revenue hit 11.4 billion dollars, a 2800% growth over the course of a decade. Three hundred forty-one million paid online streaming subscribers get their music from top services like Apple Music, Spotify, and Tidal. The competition for listeners is fierce. Each company looks to leverage every advantage they can in pursuit of higher market share.

Like all major tech conglomerates, music streaming services collect an exceptional amount of user data through their platforms and are creating elaborate AI algorithms designed to improve user experience on a number of levels. Spotify has emerged as the largest on-demand music service active today and bolstered its success through the innovative use of AI.

Here are the top ways in which AI has changed music streaming:

COLLABORATIVE FILTERING

AI has the ability to sift through a plenitude of implicit consumer data, including:

  • Song preferences
  • Keyword preferences
  • Playlist data
  • Geographic location of listeners
  • Most used devices

AI algorithms can analyze user trends and identify users with similar tastes. For example, if AI deduces that User 1 and User 2 have similar tastes, then it can infer that songs User 1 has liked will also be enjoyed by User 2. Spotify’s algorithms will leverage this information to provide recommendations for User 2 based on what User 1 likes, but User 2 has yet to hear.

via Mehmet Toprak (Medium)
via Mehmet Toprak (Medium)

The result is not only improved recommendations, but greater exposure for artists that otherwise may not have been organically found by User 2.

NATURAL LANGUAGE PROCESSING

Natural Language Processing is a burgeoning field in AI. Previously in our blog, we covered GPT-3, the latest Natural Language Processing (NLP) technology developed by OpenAI. Music streaming services are well-versed in the technology and leverage it in a variety of ways to enhance UI.

nlp

Algorithms scan a track’s metadata, in addition to blog posts, discussions, and news articles about artists or songs on the internet to determine connections. When artists/songs are mentioned alongside artists/songs the user likes, algorithms make connections that fuel future recommendations.

GPT-3 is not perfect; its ability to track sentiments lacks nuance. As Sonos Radio general manager Ryan Taylor recently said to Fortune Magazine: “The truth is music is entirely subjective… There’s a reason why you listen to Anderson .Paak instead of a song that sounds exactly like Anderson .Paak.”

As NLP technology evolves and algorithms extend their grasp of the nuances of language, so will the recommendations provided to you by music streaming services.

AUDIO MODELS

1_5hAP-k77FKJVG1m1qqdpYA

AI can study audio models to categorize songs exclusively based on their waveforms. This scientific, binary approach to analyzing creative work enables streaming services to categorize songs and create recommendations regardless of the amount of coverage a song or artist has received.

BLOCKCHAIN

Artist payment of royalties on streaming services poses its own challenges, problems, and short-comings. Royalties are deduced from trillions of data points. Luckily, blockchain is helping to facilitate a smoother artist’s payment process. Blockchain technology can not only make the process more transparent but also more efficient. Spotify recently acquired blockchain company Mediachain Labs, which will, many pundits are saying, change royalty payments in streaming forever.

MORE TO COME

While AI has vastly improved streaming ability to keep their subscribers compelled, a long road of evolution lies ahead before it can come to a deep understanding of what motivates our musical tastes and interests. Today’s NLP capabilities provided by GPT-3 will probably become fairly archaic within three years as the technology is pushed further. One thing is clear: as streaming companies amass decades’ worth of user data, they won’t hesitate to leverage it in their pursuit of market dominance.